Maison Alcée expands to Singapore
With the prestigious group The Hour Glass
Maison Alcée continues to extend its international reach with a new presence in Singapore, joining forces with The Hour Glass group led by Michael Tay.
A key player in Southeast Asia’s watchmaking scene, The Hour Glass enjoys worldwide recognition. Maison Alcée is honoured to join the prestigious Paragon boutique, alongside leading luxury watch brands — a meaningful step in the Maison’s global adventure.
« We share common values with The Hour Glass – excellence, respect for tradition, and a joyful approach to creativity »
Alcée Montfort, founder
To ensure that customers fully experience the unique journey Maison Alcée offers, The Hour Glass sales team received dedicated training.
Beyond familiarizing advisors with the assembly of the Persée timepiece, the 10-hour course provided them with a deep understanding of the craftsmanship behind each creation — an immersive experience that allows them to truly share the story and expertise of Maison Alcée with enthusiasts.
The ‘Persée Or’ timepiece unveiled
At the IAMWATCH exhibition in Singapore
Invited by Michael Tay, Alcée and Benoît Montfort, founders of Maison Alcée, took part in the IAMWATCH exhibition in Singapore held from October 17 to 20. This event brings together enthusiasts, collectors, and admirers of fine mechanics. On this occasion, they had the honor of officially unveiling their latest creation: Persée Or.
Crafted from noble materials and featuring exquisite finishes, the Persée Or table clock is a celebration of passion for fine watchmaking, while offering the unique pleasure of assembling it yourself.
Maison Alcée is laying lasting roots in the Asian market, where independent watchmaking continues to captivate a growing audience.
