Alcee-Benoit prix de l'Audace par le Centre du luxe et de la Création

Maison Alcée receives the Audacity Talent

By the Centre du Luxe et de la Création

The Centre du Luxe et de la Création, a prestigious institution founded in Paris in 1978, is dedicated to promoting and preserving exceptional craftsmanship, from traditional artisanry to bold innovation. This institution supports young talents and emerging creators, thereby perpetuating the legacy of excellence in the luxury universe.

Each year, a jury of renowned figures from the luxury industry selects 12 Talents, each embodying one of the 9 essential values of luxury: Audacity, Well-being, Elegance, Harmony, Innovation, Invention, Originality, Rarity, and Seduction.

This institution has recently highlighted undisputed figures of excellence such as Jean-Claude Biver, Maximilian Büsser, Cédric Grolet, and Karl Lagerfeld.

Here, talents are rewarded and innovations are honored, celebrating excellence in a universe where every detail matters.

Alcee-Benoit prix de l'Audace par le Centre du luxe et de la Création
Art

The Audacity Talent, a prestigious award

The Audacity Talent is a distinction that highlights innovation and creativity in the luxury universe. This Talent aims to recognize individuals who propose innovative concepts and products, infusing a new dynamic.


Maison Alcée, honored with the prestigious Audacity Award at the Grand Prix d’Horlogerie de Genève in 2023, stands alongside other acclaimed Maisons such as Bulgari, Piaget, Audemars Piguet, and many more.

On May 28, 2024, the Maison is once again honored with the Audacity Talent, this time by the Centre du luxe et de la Création, and is proud to have received these two prizes.

This Talent rewards the Maison’s daring approach to the watchmaking experience — one that inspires a new generation to rediscover and pass on the rich heritage of Franco-Swiss watchmaking craftsmanship.

Alcee-Benoit prix de l'Audace par le Centre du luxe et de la Création